Speato

For marketing and content teams

Introductions worth filming.

Speato pairs your business with a credible expert to film a conversation together, then hands both of you the finished video and content to publish. We find the right match and make filming it easy. One considered match at a time.

Free to apply. No card required. Every application read personally.

The opportunity, and why now

Anyone can publish. Almost nobody can prove it.

The web is full of capable, well written content, and AI has made producing more of it effortless. That is not a problem to fight; it is the new baseline. The businesses that stand out from here are the ones that can show something a model cannot generate: real people, with real expertise, in genuine conversation. Audiences reward it, and so increasingly do the search and AI systems that point people towards who to trust. The smart play is to do both. Keep producing great everyday content, and add the credible, expert led content that sets you apart.

A filmed conversation between two credible experts is exactly that kind of content, and it earns something else worth having: each of you can naturally reference the other, a genuine editorial link between two respected businesses rather than the manufactured kind. Real recognition, not spam.

The catch has never really been the filming. It is the organising. Finding the right expert to sit opposite you, someone credible, relevant and worth an hour of your best thinking, then coordinating diaries, kit and production so that after all that effort you are not left with a video that looks and sounds cheap. Most businesses have the expertise. Far fewer have the time, the contacts and the setup to turn it into something worth publishing.

That is the part Speato takes off your hands.

How it works

One good match at a time

Five steps from application to published conversation, built to be easy, efficient and almost entirely handled for you.

  1. Apply and be assessed

    Tell us about your business and who would be on camera. Every application is assessed on fit and quality. Speato is a curated list, not an open door.

  2. We make the match

    When two businesses make a genuinely good match, by topic and by credibility, we introduce you warmly and propose a conversation worth having.

  3. The kit arrives

    Depending on your tier, we ship a production kit, camera, microphone and setup guide, and give you access to premium recording software, so both sides film a high quality conversation from their own offices over a video call. No crew, no studio, no travel.

  4. We handle the finish

    At the top tier, we produce the finished video, a clean transcript and a starter content pack for both sides.

  5. You both publish

    Both businesses publish and share the conversation, each naturally referencing the other. Genuine, expert led content, a credible editorial link between you, and a real new relationship.

The full detail, payment, timing and what happens at each stage, is on our Payments and process page.

Why this works

A lot of value, from one good conversation

A filmed expert conversation is not just one piece of content. It is proof of expertise, a library of assets, a credible connection, and a signal to the systems that now decide who gets found. Here is why each part matters.

Video is the format that wins

Video is the most engaging, most trusted and hardest to fake content there is. A filmed conversation between two credible people carries authority that written content simply cannot match, and audiences give it more attention and more weight.

One conversation, many assets

A single recorded conversation is a content library. From one session you can publish the full video, short clips, deep dive articles, an FAQ, a newsletter feature, LinkedIn posts and more. You record once and feed your channels for weeks.

Recognition that counts

When two respected businesses genuinely reference each other, that is a genuine editorial mention, and often a link, the kind search and AI systems trust. It is earned recognition between peers, worth far more than the manufactured links that now carry real risk, and never the point of the exercise, always a natural result of it.

Built for how search works now

Search and AI systems increasingly reward EEAT: Experience, Expertise, Authoritativeness and Trust. They are looking for proof that real, credible people stand behind your content. A recorded expert conversation is about the clearest proof of EEAT you can produce.

A real relationship, not just content

Every match is a genuine new professional connection with a credible peer in your space. The content is the visible output. The relationship, and where it leads, is often worth just as much.

Two audiences, not one

Both businesses publish and share the conversation, so your expertise reaches their audience as well as your own. One session, twice the reach, in front of exactly the kind of people you want to be seen by.

One conversation, many assets

What makes Speato different

The hard part isn't filming. It's who you film with, and setting it all up.

Anyone can point a camera at two people. The scarce thing is the right person in the other chair, the work of finding them, and the organising that gets a polished conversation made.

Selective by design

Every business is assessed on fit and quality before joining. Speato is deliberately low volume, a curated list, not an open directory, and never a factory.

A match you couldn't buy

The right counterpart, credible, complementary and worth an hour of your time, is the one thing money can't usually get you. Every match is curated and scored by topic and by credibility, and if the right counterpart isn't on the list yet, we would rather wait than force it.

Production without the friction

A filmed conversation normally means a crew, a studio and an editor. We ship the kit, provide premium recording software and the setup guide, and at the top tier handle the finish entirely, so both sides simply sit down and talk well.

Content that works hard, for both of you

You each leave with a premium, expert led asset built on genuine authority, the kind of content that stands apart and that audiences and AI systems reward. Reusable many ways, from clips to articles to social, it keeps generating industry leading content long after the recording, and earns each of you a credible editorial link from a respected peer. Equal value, equal commitment, nobody a guest on someone else's channel.

Founding Partner Pricing

Three tiers, priced per business

Pricing is per business, and each side chooses its own tier. Tiers can be mixed, with one exception: Introduction pairs only with Introduction. The full pairing rules are on our Payments and process page.

Introduction

£150 per business

The curated match, and a warm introduction to a counterpart genuinely worth your time.

  • A curated, scored match, by topic and by credibility
  • A considered overview of your proposed counterpart to review first, with no obligation
  • Full introduction and contact details shared only once both sides accept
  • A proposed topic worth discussing, then you take it from there
Apply to join

Recommended

Introduction + Kit

£450 per business

Everything in Introduction, plus everything you need to film a high quality conversation beautifully yourselves.

  • Everything in Introduction
  • Camera, microphone and setup guide shipped to both sides
  • Access to premium recording software that captures broadcast quality video locally at each end, so distance never costs you quality
  • Film from your own offices over a video call, no crew, no studio, no travel
  • Your finished recording and a clean transcript, ready to use (no editing included)
Apply to join

Fully Produced

£900 per business

Everything in Introduction + Kit, plus we take care of the finish. Turnkey.

  • Everything in Introduction + Kit
  • The finished, professionally produced and edited video
  • A clean, formatted transcript
  • A starter content pack for both sides: an AI drafted article from the conversation, a set of short social clips, and suggested posts, ready to publish
Apply to join

Founding partner pricing, a limited introductory rate for our first partners.

Signing up is free and no card details are taken anywhere on this site. Nobody pays a penny until a real match is agreed with you directly.

Apply to join

Put your business forward